At 777six, your personal data is treated with the same level of care and seriousness that we apply to every other aspect of our platform. This Privacy Policy explains exactly what information we collect from Pakistani players, why we collect it, how it is stored and protected, and what rights you hold over your own data.
Our Core Commitments
Six foundational principles that govern every data decision we make at 777six — from the moment you land on our site to the day you close your account.
777six collects only the personal data that is strictly necessary for account management, identity verification, payment processing, and regulatory compliance. We do not harvest data beyond what is required for these core purposes.
All data transmitted between your device and 777six servers is protected by TLS 1.3 encryption. Payment details from JazzCash, EasyPaisa, HBL, and other Pakistani banking channels are never stored in plaintext on our infrastructure.
777six will never sell, rent, or trade your personal information to third-party advertisers, data brokers, or marketing companies. Your data exists to serve your account — not to generate revenue for someone else.
This Privacy Policy tells you, in plain language, every category of data we collect, every purpose it serves, and every type of third party it may be shared with. There are no hidden data practices at 777six — if it is not in this policy, we do not do it.
Every 777six account holder has clear rights over their personal data, including the right to access it, correct it, restrict its processing, and request its deletion. These rights can be exercised at any time by contacting our support team.
We do not hold personal data indefinitely. Retention periods are defined for each data category and are driven by regulatory obligations under 777six's international gaming licence framework. Data is securely deleted when its retention period expires.
This Privacy Policy applies to all personal data collected by 777six through the website https://777six.org and all associated platform services. It covers players from Karachi to Lahore, Islamabad to Faisalabad — any Pakistani user who creates an account, deposits funds, or simply browses the platform. Please read it in full. If you have questions, our support team is available 24/7.
This Privacy Policy ("Policy") describes how 777six ("777six", "we", "us", "our") collects, processes, stores, and protects the personal data of individuals ("Player", "User", "you") who access or use the 777six online gaming platform at https://777six.org and all related sub-pages and services.
This Policy forms part of the overall agreement between you and 777six, alongside our Terms and Conditions and Responsible Gaming Policy. By registering a 777six account, you acknowledge that you have read and understood how your personal data will be handled as described in this Policy.
777six is committed to processing personal data responsibly, lawfully, and transparently. We comply with applicable data protection obligations under our international gaming licence framework, which governs data handling standards for all player accounts, regardless of whether the player is based in Karachi, Lahore, Rawalpindi, or any other city across Pakistan.
This Policy was last updated on 1 January 2026. We will notify registered players of material changes via on-platform notifications and, where a verified email address is on file, by email.
777six collects personal data in three ways: data you provide directly, data collected automatically through your use of the platform, and data received from third-party service providers such as payment processors and KYC verification partners.
Data You Provide Directly
Data Collected Automatically
Data Received from Third Parties
777six does not intentionally collect sensitive personal data categories such as biometric data, health information, religious beliefs, or political opinions. If any such data is inadvertently included in documents submitted to us, it will not be processed beyond what is necessary to complete the KYC verification and will not be stored beyond the applicable retention period.
777six uses your personal data exclusively for the purposes described in this Policy. The table below maps each data processing activity to its specific purpose:
| Processing Activity | Data Used | Purpose |
|---|---|---|
| Account Registration | Name, email, phone, DOB, address | Create and manage your 777six account |
| KYC Verification | CNIC, name, DOB, address, identity documents | Verify identity, confirm minimum age (21+), prevent fraud |
| Payment Processing | Payment method details, transaction data | Process deposits and withdrawals via JazzCash, EasyPaisa, bank transfer |
| AML Compliance | Transaction history, identity data, IP address | Meet anti-money-laundering obligations under our licence framework |
| Platform Operation | Device data, IP, session logs, game activity | Deliver platform services, personalise experience, detect technical issues |
| Responsible Gaming | Game activity, deposit history, RG tool preferences | Monitor for problem gambling indicators, enforce player-set limits |
| Customer Support | Account data, correspondence history | Resolve disputes, answer enquiries, process complaints |
| Marketing (opt-in only) | Email, phone, platform preferences | Send promotional offers, bonus notifications, and event updates |
| Security & Fraud Prevention | IP address, device fingerprint, login history | Detect and prevent unauthorised access, cheating, and account takeovers |
777six will not use your personal data for any purpose not listed in this Policy or agreed to separately with you in writing. If we intend to use your data for a new purpose, we will update this Policy and, where required, obtain your consent before processing commences.
777six processes personal data on one or more of the following legal bases, depending on the specific processing activity:
777six does not sell personal data. We share personal data only in the limited circumstances described below, and only with third parties that are contractually bound to process data securely and in accordance with applicable data protection standards:
KYC & Identity Verification Partners. To comply with age verification and anti-fraud requirements, 777six works with a licensed identity verification service provider. This partner receives identity document images and personal details solely to produce a verification result. They are prohibited from using your data for any other purpose.
Payment Processors. Transaction data is shared with Pakistani payment service providers including JazzCash, EasyPaisa, HBL, UBL, Meezan Bank, Raast, and 1LINK to process deposits and withdrawals. Each of these providers operates under its own regulatory framework and privacy obligations. 777six shares only the minimum data required to execute each transaction.
Game Software Providers. Third-party game studios whose titles are hosted on the 777six platform may receive anonymised game session identifiers for the purposes of technical support and game integrity monitoring. They do not receive your name, payment details, or contact information.
AML & Compliance Screening. 777six uses a third-party compliance screening tool to monitor transactions for AML indicators. This tool processes transaction amounts, frequency, and account metadata. It does not have access to game activity data beyond what is directly relevant to financial monitoring.
Regulatory Authorities. Where required by law or by the terms of 777six's gaming licence, personal data and transaction records may be disclosed to the applicable regulatory or law enforcement authority. 777six will only make such disclosures where legally compelled to do so and will notify affected players where permitted by law.
IT Infrastructure & Hosting Providers. 777six's platform is hosted on infrastructure provided by third-party cloud service providers. These providers process data on 777six's behalf under strict data processing agreements and have no independent access to or right to use your personal data.
Under no circumstances will 777six share your personal data with third-party advertising networks, data brokers, social media platforms, or affiliate marketers for the purpose of targeting you with advertising. This prohibition is absolute and applies regardless of any commercial arrangement 777six may have with third parties.
777six uses cookies and similar tracking technologies on the platform to ensure proper functionality, remember your session and preferences, and analyse how the platform is used. The following categories of cookies are in use:
| Cookie Type | Purpose | Can Be Disabled? |
|---|---|---|
| Strictly Necessary | Session management, login authentication, security tokens, fraud prevention | No — required for platform to function |
| Functional | Remember your language preference, theme settings, and responsible gaming tool configurations | Yes — via cookie settings in your browser |
| Analytical | Track page visits, session durations, and feature usage to improve the platform. All data is aggregated and anonymised. | Yes — via cookie consent banner on first visit |
| Performance | Monitor server response times and platform load performance to ensure a stable experience for players across Pakistan | Yes — via cookie consent banner |
777six does not use third-party advertising cookies or cross-site tracking cookies. Analytical and performance cookies use anonymised identifiers only — they cannot be used to identify you personally.
You can manage cookie preferences at any time through your browser settings. Please note that disabling strictly necessary cookies will prevent you from logging in to your 777six account and using the platform. For instructions on managing cookies in popular browsers, consult your browser's help documentation.
777six implements a comprehensive set of technical and organisational security measures to protect your personal data against unauthorised access, disclosure, alteration, or destruction. Key measures in place include:
While 777six takes all reasonable steps to protect your data, no internet-based platform can guarantee absolute security against all possible attack vectors. You also play a role in keeping your account secure — use a strong, unique password for your 777six account and do not share your login credentials with anyone.
777six retains personal data only for as long as is necessary to fulfil the purposes for which it was collected, or as required by applicable regulatory obligations. The table below outlines the standard retention periods applied to each data category:
| Data Category | Retention Period | Reason |
|---|---|---|
| Account Registration Data | Duration of account + 5 years post-closure | Regulatory requirement under gaming licence framework |
| KYC Identity Documents | Duration of account + 5 years post-closure | AML compliance and regulatory audit obligations |
| Transaction Records | Duration of account + 7 years post-closure | Financial record-keeping and AML obligations |
| Game Activity Logs | Duration of account + 3 years post-closure | Dispute resolution and responsible gaming monitoring |
| Support Correspondence | 3 years from last interaction | Dispute resolution and service quality review |
| Marketing Consent Records | Duration of consent + 3 years | Proof of consent for regulatory compliance |
| Analytical Cookie Data | 13 months from collection | Platform performance and UX analysis |
Upon expiry of the applicable retention period, personal data is securely deleted or anonymised in a manner that prevents reconstruction of the original data. Anonymised, aggregated data (which cannot identify any individual) may be retained for statistical analysis beyond these periods.
As a 777six player, you have the following rights in respect of your personal data. These rights can be exercised at any time by contacting our support team at support@777six.org:
When exercising any of the above rights, 777six may need to verify your identity before processing your request. This is to ensure that we do not disclose, amend, or delete data belonging to an account at the request of an unauthorised third party. We aim to respond to all verified data rights requests within 30 calendar days. If your request is complex or high in volume, we may extend this by a further 30 days and will notify you of the extension.
Some data rights — particularly erasure — may be limited where 777six is legally required to retain specific records under its gaming licence framework or applicable AML regulations. In such cases, we will explain exactly which data must be retained, for how long, and why.
777six operates a strict minimum age policy. The platform is available exclusively to individuals who are 21 years of age or older. We do not knowingly collect, process, or retain personal data from individuals under the age of 21.
During the registration process, all applicants are required to declare their date of birth and submit identity documentation confirming their age. KYC verification is mandatory for all new 777six accounts and will not be waived under any circumstances. Accounts where the KYC verification process indicates the applicant is under 21 will be immediately suspended and all associated funds returned via the original deposit method.
If 777six becomes aware that personal data has been collected from a minor — whether through a misrepresentation of age during registration or any other means — that data will be deleted promptly and the associated account will be permanently closed. Any parent or guardian who suspects their child has attempted to register a 777six account is urged to contact our support team immediately at support@777six.org so that we can investigate and take appropriate action without delay.
This commitment to age-gating is not only a regulatory requirement under our international gaming licence framework — it is a core pillar of responsible gaming at 777six. For more information, please visit our Responsible Gaming page.
777six sends marketing communications — including promotional bonus offers, PSL season specials, slot launch announcements, and VIP programme updates — only to players who have given explicit, opt-in consent. Marketing consent is obtained during the registration flow and can be managed at any time through your account settings dashboard.
You may withdraw your marketing consent at any time without affecting the ongoing validity of your 777six account or your access to any existing bonuses. To unsubscribe from marketing communications, you can:
Please allow up to 5 business days for unsubscribe requests to take full effect across all marketing channels. Transactional communications — such as deposit confirmations, withdrawal receipts, security alerts, and account verification messages — are not affected by marketing opt-out choices and will continue to be sent as they are necessary for the operation of your account.
777six does not use personal data for any form of automated profiling that produces legal or similarly significant effects on players. Personalisation features on the platform (such as displaying relevant game categories based on your playing history) are functional platform features, not marketing profiling, and use only anonymised session data.
777six's platform infrastructure is hosted in data centres that may be located outside of Pakistan. Where personal data is transferred internationally — for example, to cloud hosting providers or KYC verification partners — 777six ensures that appropriate safeguards are in place to protect the data to a standard equivalent to the protections described in this Policy.
Safeguards applied to international data transfers include:
If you would like more information about the specific safeguards applied to any international data transfer involving your personal data, please contact us at support@777six.org.
777six reserves the right to update or amend this Privacy Policy at any time. Updates may be made to reflect changes in our data processing activities, changes in applicable regulations under our gaming licence framework, improvements to our platform, or changes in industry best practice.
When we make material changes to this Policy — meaning changes that meaningfully affect how we collect, use, or share your personal data — we will:
For non-material changes — such as corrections of typographical errors, improved clarity of existing sections, or updates to contact details — we will update the Policy without separate notification. Your continued use of the 777six platform following any update to this Policy constitutes your acknowledgment of the updated terms. If you do not agree with any updated version of this Policy, you should contact our support team to discuss your options, which may include account closure.
We recommend bookmarking this page and reviewing it periodically, particularly at the start of each major cricket and PSL betting season, when platform updates and corresponding policy adjustments are most likely.
If you have any questions about this Privacy Policy, wish to exercise any of your data rights, or have concerns about how 777six has handled your personal data, please reach out to our dedicated privacy and data support team:
For all data-related requests — including access requests, correction requests, erasure requests, and marketing opt-outs — please mark your subject line as "Privacy Request" to ensure your email is routed directly to the relevant team.
Email: support@777six.org
Live Chat: Available 24/7 inside your 777six account dashboard. Average first response time is under two minutes during peak hours.
We aim to acknowledge all privacy-related enquiries within 48 hours and to resolve them fully within 30 calendar days. If you are not satisfied with our response to a privacy complaint, you have the right to escalate your concern to the relevant regulatory authority responsible for oversight of 777six's gaming licence. Details of the applicable supervisory authority are available on request.
We take all privacy complaints seriously and will investigate each one thoroughly. No player will be penalised, disadvantaged, or treated less favourably for raising a legitimate privacy concern with 777six.
Your Data. Your Rights. Your Game.
Now that you know exactly how 777six protects your data, you can play cricket betting, slots, and live casino games with complete confidence. Trusted by players across Karachi, Lahore, Islamabad and beyond.
21+ only. Terms & conditions apply. Please gamble responsibly. 777six operates under an international gaming licence framework.